January is your online business partner. We take responsibility for your digital results
by developing, building and managing your online business.
When online and offline activities are closely linked and integrated we see a significant uplift in the performance of both channels.
We conduct a market analysis, develop success metrics and manage your online business activities.
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Short-term success can be achieved by using the right key-words on your website but there is no substitute for a constant and dynamic approach to
raising and maintaining your online profile.
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We analyse all of your Customer interactions and as a result, manage subsequent campaigns so they are tailored to each individual.
Whether it’s a monthly newsletter, a special offer, an order confirmation or a loyalty scheme, we will give you the best template and content to help email play a central role.
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We will help establish an impactful presence on your Facebook page and drive activity through peer communications, email forwards, recommendations and Twitter traffic.
Central to our approach is imaginative positioning of your company, products and services and taking onboard the instantaneous feedback from the “network” to change our messaging and positioning.
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Mobile phone campaigns target simple communications to drive specific Customer behaviours; a special offer or a touch campaign. This will typically result in the Customer visiting your website, so the linkage here is key.
Our role is to provide the appropriate mobile platform and data and to help you optimise the best form of end-Customer communications; email, social media or mobile.
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